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#214IONA Asks73.0 / 100Get badge
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Finance▲809 this period

IONA Asks

Hosted by IONA Asks

Listed under Education

From the IONA Journal of Economics, we bring you a range of conversations and interviews to give you insights into the world of economics and all it entails.

11 episodes · publishes fortnightly · latest 2025-12-26 · ~37 min/episode

Rank

#214

Substance

73.0

/ 100

Breakdown

Scored 2026-08
Updated monthly

Finance rank

#40 of 167

Best B2B Finance Podcasts →

Across the index

#214 of 1113

Substance

Top 19%

outscores 81% of the index

Why it scores where it does

IONA Asks ranks #214 on The B2B Podcast Index with a substance score of 73.0 out of 100, scored across 5 recent episodes. It scores highest on guest caliber and specificity & evidence. Brett House is a credentialed macro economist with real institutional experience at Scotiabank, Goldman Sachs, and the World Bank, and he demonstrates genuine analytical depth; however, he functions primarily as an academic commentator rather than a current practitioner who has executed at scale, which limits the operational relevance for a B2B operator audience.

The five-dimension breakdown

Averaged across 5 recently scored episodes, with cited evidence.

Insight Density

14.6 / 20

The episode contains several genuinely non-obvious observations - tariffs providing price cover for non-traded goods producers, the Fed's December cut contradicting its own 2% target, and fiscal deficit masking tariff damage - but is diluted by standard macro commentary and basic explanations that a B2B operator following the news would already know.

“the tariffs and the price increases that they are creating on traded goods is providing cover for non traded goods producers and sellers to bring up the prices they're charging as well”

“The reason why the US economy is remaining in an expansionary phase is because fiscal policy is being historically stimulative at a time when it doesn't need to be”

Originality

13.6 / 20

A handful of fresh angles emerge - Powell unwinding average inflation targeting as a pre-emptive move against a dovish successor, bilateral interprovincial deals adding complexity rather than reducing barriers, and Canada's non-deal status as strategically advantageous - but much of the framing (exorbitant privilege, canary in coal mine, Argentina/Turkey comparisons) is well-worn macro commentary.

“the triple B in that name is potentially the US's new credit rating”

“Jerome Powell did announce at that point the unwinding of five years of average inflation targeting”

Guest Caliber

16.4 / 20

Brett House is a credentialed macro economist with real institutional experience at Scotiabank, Goldman Sachs, and the World Bank, and he demonstrates genuine analytical depth; however, he functions primarily as an academic commentator rather than a current practitioner who has executed at scale, which limits the operational relevance for a B2B operator audience.

“Previously, Professor House was deputy Chief Economist at Scotiabank and worked at Goldman Sachs and the World Bank”

“This is reminiscent of the kind of interference with the statistical agency we saw in Argentina in the early and mid beginning of this century as they tried to falsely claim that inflation was smaller or lower than it actually was”

Specificity & Evidence

15.8 / 20

The episode is well-anchored with named companies (Tricolor, First Brands), named figures (Kevin Hassett, Doug Ford), concrete numbers (5-8% deficit/GDP, $4.5 trillion tax cuts, 125% to 175% debt/GDP, 75% Canadian export share, 2.4% tariff rate cited to Oxford Economics), and specific policy dates (August Jackson Hole, December 10th FOMC), giving operators real reference points throughout.

“debt is set to go from about 125% of GDP upward to around 175% over the next 20 to 25 years or so if we stay on our current trajectory”

“they're expected to go towards 6 to 7, almost to 8% of GDP over the next decade, which is unprecedented in times that are not marked by crisis or war”

Conversational Craft

12.6 / 20

The host is competent and covers meaningful ground across multiple topics, but questions are largely predictable and facilitative ('Is this sustainable?', 'Do you expect sustained growth on equity markets for 2026?') with minimal genuine pushback or follow-up pressure on contestable claims; the guest's assertions go largely unchallenged.

“Is this a warning that the Trump administration should be attentive to when regarding when looking at its trade policy?”

“Do you expect sustained growth on equity markets for 2026?”

Standout episodes

  • US Year-End Economic Update

    2025-12-26

    79
  • Inside CETA: Canada - EU Trade in a Changing Global Economy

    2025-12-18

    76
  • Spend Big, Cut Deep: Understanding Canada’s 2025 Federal Budget

    2025-12-10

    75

Rank over time

3 periods tracked.

Episodes

5 scored on substance · 11 tracked in total.

  • US Year-End Economic Update

    2025-12-26 · 40 min

    79 / 100
  • Inside the C-Suite: How Senior Finance Leaders Think

    2025-12-18 · 52 min

    66 / 100
  • How History Shapes Politics: Historical Memory and the War in Ukraine

    2025-12-18 · 45 min

    69 / 100
  • Inside CETA: Canada - EU Trade in a Changing Global Economy

    2025-12-18 · 42 min

    76 / 100
  • Spend Big, Cut Deep: Understanding Canada’s 2025 Federal Budget

    2025-12-10 · 43 min

    75 / 100

Frequently asked

What is IONA Asks's substance score?
IONA Asks scores 73.0 out of 100 for substance and ranks #214 on The B2B Podcast Index. That puts it ahead of 81% of the B2B podcasts we rank and #40 of 167 in Finance. The score reflects insight density, originality, guest caliber, specificity and conversational craft across recent episodes - not downloads.
Is IONA Asks worth listening to?
Yes - IONA Asks outscores 81% of the B2B finance podcasts and shows we rank on substance, so a finance operator is likely to come away with something useful.
Who hosts IONA Asks?
IONA Asks is hosted by IONA Asks.
How often does IONA Asks publish?
IONA Asks publishes fortnightly, has 11 episodes, released its most recent episode on 2025-12-26.
Which IONA Asks episode should I start with?
Our highest-scoring recent episode is "US Year-End Economic Update" (79/100) - a good place to start.

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Frequently discusses

Companies, products and tools that come up most across this show's episodes.

Scotiabank · 2UBC · 2Columbia Business SchoolGoldman SachsWorld BankFederal ReserveBureau of Labor StatisticsTricolorFirst BrandsDeloitteRBCBCAAEVOBC Teachers FederationBlueShoreBC Children's HospitalPHSACanada Pension Plan

Guests who've appeared

Brett HouseAakashFlorian GosnaProfessor Coyote HuebnerRebecca YoungBen Dupe

Topics this show covers

The themes that come up most across this show's episodes.

US trade war and tariffsFederal Reserve independence and monetary policyFiscal deficits and government spendingUSMCA trade renegotiationsAuto industry stress (Tricolor, First Brands)Inflation targeting and the Fisher equationUS Treasury yields and yield curveEquity market valuationsBureau of Labor Statistics politicizationOne Big Beautiful Bill (OBBA) tax legislationDeloitteRisk managementBCAAEVO car sharingBC Teachers FederationBlue Shore Credit UnionBC Children's Hospital FoundationCFO responsibilities

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