In Growth We Trust · 2024-07-17 · 58 min
In this episode, we delved into content marketing, focusing on long-form written content with guest Araminta Robertson, a fintech specialist. We explored her insights on SEO and building a thriving fintech marketing community of over 2000 members on Slack. Listeners were also informed about a new interactive feature on Spotify allowing comments on episodes. Tune in for more on content marketing, community building, and CRM strategies! Chapters [00:00:00] Intro [00:00:31] Fintech marketing community growth. [00:06:18] Podcasting challenges and strategies. [00:09:08] Building relationships with listeners. [00:13:26] Content distribution strategies. [00:15:36] Niche Marketing Strategies. [00:18:23] Content creation strategies. [00:23:40] Content creation using AI. [00:27:40] Summarizing webinars into articles. [00:29:08] AI in podcast automation. [00:34:03] Mega blogs versus targeted article. [00:39:13] AI formality detector in writing. [00:42:50] Educational vs. sales content. [00:45:20] Comparison posts in content marketing. [00:49:19] Comparison posts and sales strategies. [00:51:51] Reddit vs. LinkedIn for B2B. [00:56:55] Written content marketing strategies.
🔮 Live from Money2020 in Amsterdam - Content Is the Company: Rethinking Business in the Age of Media with Sebuh Mesfin63 / 100
🔮 From 0 to 26k Followers on Linkedin using AI - Boardy Goes Viral 
🔮 2024 Wrapped - Celebrating Growth, Marketing, Memes, and New Beginnings🔮 The Art of App Marketing: Gaming vs. Non-Gaming Apps with Marcus Burke and Stuart Devereux
🔮 Revealing the Secrets of E-commerce Marketing with Taylor Holiday - CEO, Common Thread Collective