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Index/Marketing/How I Grew This: Real Stories of Digital Growth
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[Greatest Hits] CMO @ Deliveroo: Inés Ures - Taking an Unconventional Path to CMO

How I Grew This: Real Stories of Digital Growth · 2023-10-19 · 38 min

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Topics in this episode

higtmobile growth and marketinghow i grew thiscareer planningmobile growth

Episode notes

Inés Ures, CMO at Deliveroo, shares her views on growth when it comes to product and retention and how marketing strategies have changed in a post-COVID world. More on Inés’ story, including her unconventional path to becoming a CMO, how Deliveroo pivoted their marketing plans to support restaurants and frontline workers, and the increasingly prevalent shift from paid to organic growth strategies, are featured on this episode of How I Grew This. Listen now on Apple Podcasts Spotify, Google Podcast, Stitcher and more.

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