Growth Decoded · 2022-12-01 · 17 min
You’ve heard of affiliate marketing, but what really is it? The term has gotten a bit of a bad reputation over the past few years, so we wanted to learn about what it takes to be a true affiliate and set the record straight. To learn more about affiliate marketing, we chatted with Kendra Losee, a marketing coach, consultant, and ActiveCampaign affiliate, in a new episode of Growth Decoded. Here are some of the highlights: To be a successful affiliate, you need to take the time to test different tools, this builds a trust with your audience that earns you long term credibility. True affiliates have invested a lot of time and effort in learning every tool that can help YOU make the best decision possible for your business. If you truly believe in the tool you are affiliating with, that will naturally reflect in your recommendation, helping you be successful in your affiliate program.
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