Everyone Hates Marketers · 2024-01-16 · 51 min
I've just launched a new YouTube channel !! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first mini-series features three freelance marketers (copywriter Rob, ecommerce designer Laura, and non-fiction book coach Vicky). I hope you'll set aside half an hour to watch it through. Maybe with your morning coffee? Or lunch break? Or evening onion soup? And then, the usual " Subscribe, Like, Share " would go a long, long way too. *** In today's episode, you will learn how the most charismatic and no-nonsense consultant in the tech marketing space has built a 7-figure business, flying solo. The story goes like this. On December 15, 2017, an email from a Canadian friend landed in my inbox, “ If you're looking for suggestions for upcoming interviews, have you looked into April Dunford? She's a marketing executive who's now focusing on consulting practice and positioning for startups. At every conference I've heard her speak at, she has literally blown everyone else out of the water.
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