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From Shell to KFC: How to Turn Email Program Red Flags into Quick Wins with Phil Ireland
Email After Hours: The Podcast for Email Senders · 2025-08-07 · 33 min
Episode notes
What better way to learn about email than by speaking to a professional email problem-solver? Email consulting requires a balance of technical expertise, client education, and strategic problem-solving to deliver results, and today we’re getting the inside scoop from one of the best! In this episode of Email After Hours, hosts Guy Hanson and Danielle Gallant welcome Phil Ireland, an email marketing consultant with over 16 years of experience working with major brands like Shell, KFC, and American Express. They explore the nuances of email consulting, from initial client discovery to common program problems and implementing sustainable solutions.
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