How B2Bs can use AI Video in 2026
Demand Geniuses: Revenue-Driven B2B Marketing · 2026-04-14 · 13 min
Episode notes
Lisa Vecchio, Senior Director of Marketing at Veed.io, cuts through the AI video hype and gets practical - showing B2B marketers how to actually start creating more video content without a production team, a big budget, or a single creative bone in their body. Tune into this episode, as we explore: (00:39) AI video isn't just generation - the editing tools your team is sleeping on (03:45) Testing ad creative with AI before you burn the budget on a full production (05:10) Getting camera-shy CEOs on camera (without getting them on camera) (08:22) B-roll on demand: how AI context visuals make talking-head videos actually watchable (10:30) Why B2B marketers need to stop hiding behind "we're not B2C" and just make weird stuff Listen to the full episode here: