Death to the Corporate Video · 2022-05-13 · 26 min
You know you’re an agency founder when you go to Disney World for spring break with your family and return with a deeper understanding of effective B2B marketing. In this episode of “Death to the Corporate Video,” Guy and Hope discuss what B2B marketers can learn from Disney World, including: Get people in the right mindset to buy your product. There’s nothing wrong with giving people what they want. Prospects should leave every interaction with your brand in a better mood than they entered with. Here’s the Hubspot spot we talk about in the episode, which was also named one of the best B2B ads of 2022 ! Learn more about Guy, Hope and Umault at umault.com
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