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Index/Marketing/Death to the Corporate Video
Death to the Corporate Video artwork

5 things to know before making an AI video ad

Death to the Corporate Video · 2025-08-21 · 12 min

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Topics in this episode

Marketing strategyB2B marketingAI in advertisingguy bauerumault

Episode notes

AI video ads are here, but are they ready for prime time? In this episode of Death to the Corporate Video, Umault founder and creative director Guy Bauer shares the five things you need to know before diving in. From the murky legal landscape, to the limits of what AI actually solves, to the backlash (and wasted credits) you should expect - Guy breaks down the realities of making AI-generated ads after producing four of them himself. Whether you’re curious about the potential of AI in video marketing or wondering how to avoid the biggest pitfalls, this episode will help you understand where the magic is - and where the hype ends.

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