DCA Commerce Code · 2025-06-19 · 29 min
EPISODE 186C: This is the third installment in our three-part series on intelligent shopping agents - an extended conversation with Shawn Conahan, Chief Revenue Officer at Wildfire Systems . In the first episode, Shawn laid out what ISAs are, and in the second episode we talked about how ISAs will affect payments, consumers and merchants. At the end of that episode, Dan had just asked Shawn how they would affect loyalty programs - and since Wildfire Systems is a key player in the loyalty market, Shawn’s answer won’t disappoint you - he’s thought about this a lot, and his answer is thoroughly researched. Let’s pick up the conversation where we left off. Shawn - what does this all mean for loyalty programs?
Episode 190: Orchestrating the Future of Credit: How Alternative Data Pipelines are Changing the Lending Landscape71 / 100Episode 189: The Great Shopping Shift: How AI is Rewriting the Rules of CommerceEpisode 188: What AI Really Means for Loyalty Programs: Speed, Personalization, and Data ProtectionEpisode 187: Points as Programmable CurrencyEpisode 186B: Intelligent Shopping Agents: What Do They Mean for Payments, Consumers and Merchants?