
CreativeOps Podcast · 2025-07-10 · 1h 4m
Episode Summary Chris Varela didn’t find creative ops. It found him - twice. The first time, he realized the work he was already doing had a name : solving friction between marketing and creative, protecting his teammates’ time, and building systems that made the entire process more efficient, more effective - and frankly, more fun for everyone involved. The second time, his company realized it too . After years of Chris operating without a title - quietly translating between functions and elevating how work flowed - Workday came to the conclusion that this wasn’t just helpful. It was a role. A needed one. In this episode, Chris and Nish explore how creative ops functions often start unofficially - through the instincts, empathy, and persistence of people like Chris. They also dig into how titles unlock collaboration, how AI is helping scale creative ops work, and how others can navigate that same journey of recognition. This episode is a guide for anyone who suspects they’re doing something important - but unrecognized. And for anyone who wants to help their org see the work more clearly.