Content Is Profit · 2026-06-04 · 23 min
I've been away a few days... and there's a reason I had to come back and tell you about. The first real event Fonzie and I ever drove to, we went for one thing: customers. We came home with zero. I almost called it a complete waste. What I didn't know yet was that the "failed" event would end up starting this entire podcast. In this one I break down the three phases of live events every entrepreneur moves through... and how to know exactly which one you're in right now. Then I give you the exact move we use to walk out of any room with relationships that actually turn into business (including the one trick that works 99% of the time, and the follow-up step almost nobody does). I just got back from the most significant event I've ever attended. It unlocked something I wasn't expecting. Come build with us: Tune in and enjoy!