Confessions of a Micro Agency Owner · 2025-10-13 · 9 min
In 2025, bigger isn't better in the agency world. Big firms brag about headcount and giant rosters, but clients end up paying for red tape, not results. Micro agencies have the real edge as they're lean, specialized, and fast. The danger isn't bloat, it's burnout. In this episode, we're talking about the sweet spot: the buffer that keeps your micro agency sustainable. Topics discussed in this episode include: Why "bigger is better" is a myth in today's agency world. The difference between bloat and buffer (and why both matter). Four types of buffer every micro agency needs. How right-sizing makes your agency the obvious choice in 2025. Sign up now for the new Micro Agency Edit private podcast: bsfreebusiness.com/edit . For detailed show notes and links to everything in this episode, please visit bsfreebusiness.com . To stay in the loop by email,
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