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Index/Marketing/Coffee Break with Gooten
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Episode 14: How the entertainment industry embraced a direct to consumer relationship

Coffee Break with Gooten · 2021-10-05 · 56 min

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Episode notes

Our CMO Mark Kapczynski talks with Donald Buckley, Strategic Advisor of Guts + Data, on the resources that were needed for the entertainment industry to embrace the idea of a direct to consumer relationship. Buckley further expands on how data, voice technology and AI are all converging and where does that take the streaming world.

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