Growing Faster Than Competition: Curtis Singleton's Strategy Exposed

Episode notes

Are hidden operational emergencies causing your daycare directors to fall behind on calling new leads? In this insightful episode of the Childcare Business Growth Podcast, Nick Williams is joined by Curtis Singleton, author of Breaking Up With Broke and founder of Seaford Kids. Curtis shares the raw, ground-level challenges he faced trying to balance rapid growth across his Delaware and Philadelphia locations with the relentless day-to-day demands of running a large facility. The turning point came when Curtis partnered with the CBG Childcare Concierge service to fully outsource his center's telephone inquiries and follow-ups. The results speak for themselves: Seaford Kids completely doubled in size - skyrocketing from 56 to 105 children in just five months! Curtis breaks down exactly why traditional in-house lead nurturing falls off a cliff after the first touchpoint, how seamless communication through tools like Microsoft Teams keeps his on-site staff aligned, and why large centers with a capacity around 110 children simply must outsource their lead tracking to prevent parents from jumping to competitors.

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