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Index/Finance/CFO Weekly
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Billing Bottleneck and How CFOs Solve Manual Finance Operations with Apurv Bansal, CEO & Co-founder at Zenskar

CFO Weekly · 2025-07-29 · 26 min

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Topics in this episode

Usage-Based PricingDynamic pricing modelsFinancial systems modernizationAI-powered billing systemsRevenue recognition automation

Episode notes

In this episode of CFO Weekly, Apurv Bansal, CEO & Co-founder at Zenskar, joins Megan Weis to explore how modern CFOs are transforming their finance operations by moving from manual spreadsheet-based processes to AI-powered billing and revenue recognition systems. Apurv brings unique insights as a second-time entrepreneur, IIT Delhi and Harvard Business School alumni, who previously co-founded Wishpicker (acquired by Snapdeal) and held leadership roles at Google and Elevation Capital. With his extensive background in fintech and firsthand experience with complex billing challenges at Google, Apurv shares how finance teams can leverage technology to automate manual processes, implement dynamic pricing models, and build investor-ready financial systems. Currently serving as CEO of Zenskar, Apurv oversees the development of AI-native billing solutions that help companies transition from cost-plus to usage-based pricing models.

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  • Increase prices by 240% by naming someone the Pricing Dictator, Ulrik Lehrskov-Schmidt CEO Willingness To PayFail n' Grow · on Usage-Based Pricing74 / 100
  • Why your biggest pricing mistake is copying competitors and going cheaper | Mark Walker @ Nuesaas.unbound · on Usage-Based Pricing74 / 100

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