Business Refocused · 2026-06-23 · 33 min
In this episode of Business Refocused , Carey and Lindsay sit down with leadership consultant Anne Baum to discuss a critical piece of agency mergers that often gets overlooked: culture. While most merger conversations focus on valuation, deal structure, and financial performance, Anne explains that the real work begins after the transaction closes. The long-term success of any merger depends on how well leadership brings two teams together, builds trust, and create a shared vision for the future. The conversation explores practical strategies for integrating teams, reducing uncertainty, and helping employees understand where they fit in the new organization. Anne shares lessons from guiding organizations through mergers and explains why communication, transparency, and intentional culture-building can make the difference between success and failure.
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