
Hosted by Melissa Hamilton
Sharing stories from amazing leaders just like you and me. Breaking down myths of leadership, imposter syndrome & helping us all be braver. Step by step.
247 episodes · publishes weekly · latest 2026-06-25 · ~39 min/episode
Rank
#1044
Substance
72.0
/ 100
Breakdown
Scored 2026-07
Updated monthly
Across the index
#1044 of 6183
Substance
Top 17%
outscores 83% of the index
Brave Feminine Leadership ranks #1044 on The B2B Podcast Index with a substance score of 72.0 out of 100, scored across 1 recent episode. It scores highest on guest caliber and specificity & evidence. Penny Locaso is a credible practitioner - two decades of commercial leadership, active postgraduate research in psychology, ethics paper submitted to APS, and current work with executives across sectors. However, she is a consultant and emerging researcher rather than a senior operator who has implemented AI at scale, and several of her cited studies are unnamed or from 'this week.'
Averaged across 1 recently scored episode, with cited evidence.
There are genuine non-obvious claims embedded here - AI brain rot degrading problem-solving and memory, sycophantic AI eroding team trust, humanising AI as a team member harming accountability - but they are buried under substantial filler, repeated 'goosebumps' affirmations, personal anecdotes, and a mid-episode ad. The idea-per-minute rate is low despite a few real nuggets.
“in six months of AI use on a daily basis, they saw a decline, um, in problem solving ability of around 17 and a half percent and a 22% decline in short term memory”
“people aren't using the space created by AI to do more meaningful work. What is happening is that they are doing more noisy work”
The psychological framing - sycophancy, cognitive offloading, AI relationships entering therapy rooms - gives the episode a slightly fresh angle compared to generic AI-productivity takes. However, the loneliness-epidemic-meets-AI argument and the 'move fast vs. stay human' tension are now standard AI discourse, and even the headline metaphor is credited to someone else.
“AI was meant to do the washing and the dishes so we could do the painting and the writing. But what we're doing is we're now giving AI the washing, the dishes and the painting and the writing”
“we love our psychophantic AI…it basically just sits there and tells you how freaking wonderful you are”
Penny Locaso is a credible practitioner - two decades of commercial leadership, active postgraduate research in psychology, ethics paper submitted to APS, and current work with executives across sectors. However, she is a consultant and emerging researcher rather than a senior operator who has implemented AI at scale, and several of her cited studies are unnamed or from 'this week.'
“I've been having conversations with executive leaders across every industry, from technology through to the big banks through to government”
“I basically wrote it, I sent it off to the aps and uh, they said, this is great, we'll use this for policy”
The episode is above average for its genre: named sources (Deloitte Human Capital Trends, Atlassian CPO restructure, Esther Perel podcast), concrete percentages, and a rough timeline (six months of daily AI use). It loses points because multiple statistics are unattributed or mid-session ('I've literally stumbled across this this week'), and the guest visibly cannot locate a key data tab during recording.
“research out of Deloitte in their Human Capital Trends report which shows that when implementation of AI is technology driven, companies are 1.6 times less likely to see a return on investment”
“63% of workers admit to exaggerating their AI skills…among Gen Z, that rises to 80%”
The host asks topically relevant questions but repeatedly pivots to her own anecdotes (the CEO mentor story, the redundancy email, her work with chief people officers), never pushes back on unattributed statistics, and validates almost every claim with 'fascinating' or 'goosebumps.' The closing washing-machine exchange is pure filler and no challenging follow-up questions are attempted.
“I burst out laughing because knowing we had this appointment, my washing machine was about to start beeping”
“I'm going to ask you a twist on our brave feminine leadership question in a minute”
First period on the Index - history builds from here.
1 scored on substance · 60 tracked in total.
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