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Index/Marketing/Beyond The Shelf
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The New In-Store Media Playbook - with LG's Tom Bingham

Beyond The Shelf · 2026-06-16 · 29 min

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Episode notes

This week, Dave speaks with Tom Bingham, Director of Vertical Market Sales at LG Electronics. Tom shares how digital display technology is evolving from reliable screens into broader customer experience platforms across retail, QSR, grocery, C-store, stadiums, venues, and transportation environments. In this episode, Tom breaks down why in-store retail media is moving so quickly, how retailers are thinking about new surfaces and form factors, and why physical spaces now need to deliver connected, measurable, and meaningful customer experiences. The conversation also explores how AI, analytics, and data attribution are shaping the next phase of in-store content, advertising, and operations.

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