Banking On Business 2 · 2026-03-26 · 25 min
Is your bank doing more than just processing transactions? In Part 2 of this episode, we spotlight how Horicon Bank’s “heart” sets it apart, fueling community transformation, supporting arts and education, and championing a CARE-driven mission. Community impact isn’t a talking point here; it’s woven into every decision, from building athletic fields and supporting hospitals, to empowering staff for 40 hours of volunteer service a year. Ever wondered why some local banks become the glue that holds communities together? Hear stories that reveal more than just business success - they showcase a legacy of partnership and trust. Tune in to hear from Fred C. Schwertfeger, Frederick F. Schwertfeger, and Alex Solanki as they unpack what truly makes Horicon Bank “The Natural Choice” for over 130 years. Episode Highlights 01:06 - We're trying to be a community bank that participates in a meaningful way in each community. I would like to say, Becki, that one of our kind of mnemonics that we work toward at Horicon Bank is our CARE mission. Our CARE mission is defined as having an interest in our communities.
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