Back on T-R-A-C-K · 2026-07-10 · 49 min
Most elite consultants and B2B fractionals don't have a lead generation problem. They have an offer-market fit problem. They remain trapped on a stressful pipeline roller coaster - delivering brilliant results for a client one month, only to realize their pipeline has gone completely quiet the moment they stop actively grinding for the next deal. In this episode of Back on T-R-A-C-K, I sit down with Garrett Jestice, Founder of 10x Solo and former B2B SaaS CMO, to break down how to stop running a frantic, bespoke hustle and start building a highly repeatable revenue engine. We dive into: • Translating B2B SaaS product-market fit frameworks straight into high-ticket services. • The "Offer-Market Fit" framework: Selling the exact same outcome to the same buyer on repeat. • Designing a high-converting, low-friction "intro offer" to open corporate doors seamlessly. • How standardizing your delivery model instantly protects your calendar and scales your profit margins. Stop reinventing your services for every single client proposal. It’s time to win your best clients on purpose.
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