
B2B Digitized Podcast · 2021-10-20 · 30 min
Eric Peters is a growth marketer responsible for driving user acquisition for HubSpot Academy. He's passionate about building and scaling marketing programs for technologies that can change the world and make a difference in people's lives. Eric’s background is in technology entrepreneurship, digital marketing, and growth-stage startups. He is also a member of HubSpot's LGBT Leadership Council. And he is fascinated by how people learn software, product-led growth, and tech that can change the world. Listen to the full episode of the B2B Digitized Podcast to learn more about: Holding productive brainstorming sessions Keeping content up to date Planning out content creation Scaling HubSpot Academy internationally Solving problems for your customers Teaching the fundamentals of marketing