
AWS Executive Insights · 2025-06-03 · 28 min
Frank Ford, Partner at Bain & Company, discusses how organizations can drive meaningful change through "micro-battles" - a method of tackling tough business problems in small, winnable chunks that can later be scaled across the organization. He explains why traditional large-scale transformations often fail (with only 12% success rate) and how focusing on specific, time-bound challenges with clear sponsorship can lead to more effective organizational change.Watch on AWS Executive Insights
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