AI to ROI · 2026-06-09 · 33 min
Most enterprises have deployed AI broadly. Far fewer know what they are actually getting from it. Russ Fradin, Co-Founder and CEO of Larridin, has spent his career building measurement infrastructure at inflection points in technology adoption, from early days at ComScore measuring internet advertising to founding Larridin with backing from Andreessen Horowitz and Google's Gradient fund. In this episode, Russ makes the case that AI spend is on a trajectory to become the number-one or number-two driver of enterprise OpEx, and that most organizations still lack the basic visibility needed to manage it. Topics covered: The AI visibility gap: Why AI adoption moved faster than measurement infrastructure, and why enterprises are only now scrambling to answer fundamental questions about what they are spending, where, and by whom Utilization vs. proficiency vs.
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