
Hosted by Doug Cunnington, PMP
The Doug Show is where I’ll talk to other marketers, side hustlers, & experts, share success stories, talk about making the leap from corporate worker bee to entrepreneur. We ll go deep on affiliate marketing, side hustles, SEO, entrepreneurship, management, and working online.
556 episodes · publishes weekly · latest 2026-06-29 · ~43 min/episode
Rank
#5890
Substance
35.0
/ 100
Breakdown
Scored 2026-07
Updated monthly
Across the index
#5890 of 6186
Substance
Top 95%
outscores 5% of the index
Affiliate Marketing & Side Hustles on the Doug.Show ranks #5890 on The B2B Podcast Index with a substance score of 35.0 out of 100, scored across 1 recent episode. It scores highest on specificity & evidence and originality. There are some concrete personal transaction numbers (listed at $650, dropped to $480, sold for $400), but the only industry-level claim is explicitly disclaimed as unresearched. All specificity is anecdotal and micro-scale, with no data relevant to a B2B operator.
Averaged across 1 recently scored episode, with cited evidence.
The episode is almost entirely personal lifestyle narrative - pizza-making hobby, dog health, home brewing memories, and casual Facebook Marketplace anecdotes. The one business-adjacent observation (pizza industry may over-expand like craft beer did) is stated loosely and never developed with rigour. Facebook tips are surface-level at best.
“I mean she eats kibble, but she basically gets like chicken and broccoli and rice at every meal”
“I think I probably took a little break here and there. But um, I would say around 20, 19 or so I wasn't making it as often”
The craft-beer-to-pizza industry expansion analogy is the episode's only attempt at an original frame, but it is not developed beyond a surface-level observation and draws no actionable conclusions. The rest is conventional selling advice repeated anecdotally.
“it completely reminded me of the craft beer industry from 20 years ago, maybe a little bit more”
“my observation was, wow, this slice, uh, podcast and channel, they're covering the exploding pizza industry because a bunch of people got into pizza”
This is a solo monologue with no guests at all. The host presents himself as a hobbyist decluttering used cameras and guitars on Facebook Marketplace, with no demonstrated operator credentials at scale relevant to a B2B audience.
“Hey, what's going on? Welcome to the Doug Show. It's Doug Cunnington here.”
“I literally just got back from selling, uh, one of my cameras”
There are some concrete personal transaction numbers (listed at $650, dropped to $480, sold for $400), but the only industry-level claim is explicitly disclaimed as unresearched. All specificity is anecdotal and micro-scale, with no data relevant to a B2B operator.
“I listed it for 480 the second time around. So fairly considerable drop”
“I think I got, I don't have the stats or anything like that, but that was the scope where it was like people were home brewing. People were like, oh, Doug, you make great beer”
There is no interview or structured dialogue - just an unscripted solo monologue that meanders extensively through pizza dough, a dog's health, home brewing nostalgia, and minor selling logistics. There are no questions, no push-back, and no conversational craft to evaluate.
“All right, let's talk about pizza. Um, and I'll try to keep it brief because I think I could just talk about it all the time”
“So, um, we'll talk about that a little bit. And then I think those are the main two topics. I'm sure I'll go on some digression”
First period on the Index - history builds from here.
1 scored on substance · 60 tracked in total.
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