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22 Minutes in Lending

Reimagining NACUSO

22 Minutes in Lending · 2025-12-01 · 24 min

Episode notes

A little over a month into his tenure as President and CEO, NACUSO's Randy Salser joins us to discuss his vision for the Credit Union Service Organization trade association. For Salser, it's a case of getting back to basics, doubling-down on where NACUSO can add the greatest value, and maximizing impact through its channels and events. Key takeaways: 03.30: Randy's vision for NACUSO to be at the center of an ecosystem where fintech, CUSOs, and credit unions can strategize together, learn from, and share with each other. 05.45: The relationship, differences, and nuances between CUSOs and non-CUSO fintech - and how they're both designed to support the credit union system. 08.17: NACUSO should focus on "surgical" advocacy and, while lending its name and weight to larger national calls, prioritize its core value proposition. 13.10: Randy's plans for the first three months of leading the organization. 17.40: How NACUSO's Reimagine event is a prime opportunity for credit unions and CUSOs alike to rediscover the value the organization offers to the system, microscopically and macroscopically. 20.53: Busting the big myths that prevent more exposure of and engagement with CUSOs.

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