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Topic

viewability

A guide to the best B2B podcast coverage of viewability - the shows and 2 episodes that go deepest, ranked by substance, not downloads.

Best shows on viewability

Best episodes on viewability

  1. The IPA Making Sense Podcast: Mike Follett

    IPA Podcast · 2026-04-01

    81 / 100

    …His work has played a key role in moving the conversation beyond impressions and viewability and also towards more evidence-based understanding of how attention works across different channels and formats.…

  2. Why Your Marketing Attribution Misses the Viewability Problem

    Marketing Analytics with Fexingo · 2026-07-07