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Jobs to be Done

A guide to the best B2B podcast coverage of Jobs to be Done - the shows and 13 episodes that go deepest, ranked by substance, not downloads.

Jobs to be Done is a framework for understanding what customers are actually trying to accomplish, not just what they're buying. These episodes cover how to uncover customer demand through continuous discovery and behavioral research - from Rob Snyder's PULL framework to Mike Belsito's emphasis on customer conversations and experiments - and how that insight drives product development and brand differentiation in a crowded market.

Best shows on Jobs to be Done

Best episodes on Jobs to be Done

  1. Reclaim Your Brand Voice and Rise Above the AI Slop with Chris Silvestri

    How I Grew This: Real Stories of Digital Growth · 2026-04-09

    82 / 100

    peaker A: In a way it's always worked, I think, which is understanding the jobs to be done of your prospects.

  2. Make your product irresistible: Rob Snyder on the PULL framework

    The Startup Podcast · 2026-06-29

    79 / 100

    Jobs to be done, the lean startup disruption and still nobody buys.

  3. B2B Websites that Convert | A Conversation with Sam Dunning of Breaking B2B

    The Marketing Mix: Thought-starters for B2B Business Leaders · 2024-07-24

    79 / 100

    So that framework you were talking about, it's a little bit like this sort of Jobs To Be Done thing, right?

  4. Jurgen Appelo - The Unfix Model

    AgileToolkit Podcast · 2023-09-07

    71 / 100

    peaker B: Yep, I agree and personally I have been more inspired by other communities such as the jobs to be done community where their primary focus is this experience, the job that the product has.

  5. The Power of Pull: How Customer Demand Drives Business Growth

    The Modern Customer Podcast · 2026-06-30

    70 / 100

    And it really reminds me of Clayton Christensen's Jobs To Be Done framework.

  6. Ep 115 Autobooks Connecting Sales with Marketing (with Derik Sutton and Kyle Bazzy)

    Business of Software Podcast · 2023-08-09

    70 / 100

    Steeped in jobs to be done, you know, uh, worked closely with Bob Mesta for four years.

  7. The Mike Belsito Hypothesis: Evidence-Based Product Decisions Require Customer Conversations and Experiments

    The Product Science Podcast · 2025-05-06

    69 / 100

    peaker B: What did Mike learn from Bob Mwesta, who's famous for his work with jobs to be done?

  8. Episode 269: Continuous Discovery Habits That Actually Work

    Product Thinking · 2026-05-20

    67 / 100

    The jobs to be done folks teach job to be done interviewing, but they're discovering what I would call opportunities.

  9. #411 - Alex David: The question AI made everyone forget

    The Remarkable SaaS Podcast · 2026-07-08

    65 / 100

    Being able to actually talk to a customer and understand what their problems are, what their pain points are, figuring out the jobs to be done, um, understanding what is the right mvp.

  10. The Future Is Here. Now What? | Joe Futty

    Productized Podcast · 2026-06-23

    63 / 100

    And then we revisited all our jobs to be done.

  11. Your features have job titles nobody applied for

    The SaaS and AI Growth Podcast · 2026-07-21

    52 / 100

    This is where Muana leans heavily on Clayton Christensen's famous jobs to be done concept.

  12. Behavioral Intelligence: The Art of Customer Research

    Habit Machine: AI Product Management · 2026-06-09

    46 / 100

    peaker A: Jobs to be done.

  13. The Growth System Behind Teams That Don’t Guess

    The Forget The Funnel Podcast · 2025-06-02

    44 / 100

    And we really, really love jobs to be done for building out like as the source of truth, for building out a system for growth for your team to leverage.