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brand value

A guide to the best B2B podcast coverage of brand value - the shows and 4 episodes that go deepest, ranked by substance, not downloads.

Best shows on brand value

Best episodes on brand value

  1. From Brand Positioning to Shelf Price: How to Build Consumer-Centric Pricing Strategies with Caroline Cookson

    Pricing Heroes · 2025-11-19

    78 / 100

    …Aaron: In your global director role at Brown-Forman, you were balancing brand value in two directions: making the case for major investments while also working with distributors on pricing decisions that shaped market positioning.…

  2. How CMOs Use Price Anchors to Reframe Brand Value

    The CMO Podcast with Fexingo · 2026-08-31

  3. How CMOs Turn Price Anchors Into Brand Value

    The CMO Podcast with Fexingo · 2026-08-30

  4. How CMOs Price the Unpriced Brand

    The CMO Podcast with Fexingo · 2026-08-27