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The Great American Hemp Beverage Pivot
Withum Sounding Board · 2025-11-24 · 18 min
Episode notes
Withum Cannabis Partners Steven Monacelli and Wendy Heiss discuss the recent changes in the hemp beverage market following the opening of Congress and the implications for the 2018 Farm Bill. They explore the potential extinction of the hemp beverage market due to new federal regulations, the transition to cannabis beverages and the challenges and opportunities that lie ahead for businesses in this evolving industry. Tune in to learn more about state regulations, consumer preferences, revenue models and most importantly - the future outlook for the cannabis market.