What's Your F'ing Business?® · 2024-07-24 · 43 min
Attention franchise suppliers! Do you think your role at conventions is just about direct selling? Franchisors, do you thing the roundtables are only a place to one sold? Think again. This episode sheds light the suppliers' role in creating the vibrant hubs of shared learning and collaboration - the Thought Leadership Roundtables. With insightful contributions from Emily George of the International Franchise Association (IFA) and Marcia Mead , President and founder of M2 Franchise Consulting and Executive team of the Supplier Forum Advisory Board , we highlight the shift from "Business Solution Roundtables", to the more inclusive Thought Leadership Roundtables. These sessions are now driven by supplier facilitators and the input from franchisors, franchisees, and suppliers, fostering dynamic, participant-led discussions that focus on mutual learning and the exchange of innovative ideas in 7 key responsible franchising pillars. Marcia and Emily break down the process for achieving critical deadlines for topic ideas and facilitator options for the 2025 IFA convention and, ensuring you are well-prepared for upcoming events.
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