Using AI at Work · 2025-11-24 · 59 min
Send us Fan Mail Chris Daigle sits down with Etan Polinger , founder of Raize Digital, to discuss how AI is transforming marketing, customer journeys, and brand strategy. Etan shares how he helps companies implement AI tools that simplify operations, enhance personalization, and generate consistent creative output without replacing human insight. They explore how to design AI systems that support marketing teams instead of overwhelming them, how to measure ROI from AI experiments, and how small businesses can leverage generative AI to compete with larger brands. Etan also explains how AI content generation, predictive analytics, and workflow automation create scalable, customer-focused growth while staying true to brand voice. This episode is packed with actionable ideas for leaders looking to build stronger customer relationships through intelligent, human-centered automation.
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