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Index/Marketing/Up Next In Commerce
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Better Commerce Through Conscious Consumerism

Up Next In Commerce · 2023-02-23 · 44 min

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Episode notes

Sustainability and consciousness are often seen as buzzwords coming from ecommerce companies. But for those who build their businesses around doing right in the world, these terms are nothing short of foundational. In this episode, Jeff Scult, founder of sustainable retailer One Golden Thread, discusses how his company gives more back to nature then it takes to create products in the company’s wildly popular clothing line. Tune in to learn: 0:00 Episode start 6:51 The rise of consciousness among consumers 10:14 The origin of One Golden Thread 14:41 The inspiration for the company’s process and design 37:39 What it means to be truly sustainable Mentions: Adidas Avery Dennison NASA TED Talks Burning Man Dave Zebrowski Rosario Dawson Kellogg’s Up Next in Commerce is

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