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Index/Startups & Founders/Unpredicted Entrepreneur
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One Man's Pet Peeve Resulted in a National Franchise Brand

Unpredicted Entrepreneur · 2026-04-15 · 31 min

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Episode notes

Welcome to Episode 115 of Unpredicted Entrepreneur! In this episode, we’re excited to have Jesse Coslov, founder and CEO of The Dog Stop, as our special guest. Join Sara Waskow and Roxanne Rapske for an inspiring conversation about entrepreneurship, franchising, and innovation in the booming pet care industry. In this episode, you'll hear about: - How Jesse Coslov built The Dog Stop from a passion for dog care Learn how frustration with juggling multiple dog services turned into a franchise success story. - The importance of site selection in launching a franchise Discover how Jesse Coslov's background in commercial real estate shaped the brand’s growth and success. - Proven marketing strategies for pet care businesses Hear about the mix of digital marketing, grassroots efforts, and word-of-mouth that fueled The Dog Stop’s customer base. - Strategic and sustainable franchise growth Understand why going slow and building a strong franchise foundation matters, featuring lessons from The Dog Stop’s controlled expansion.

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