The Zero100 Podcast · 2026-07-28 · 28 min
When a disruption hits a major shipping lane, consumers and markets often presume that if prices don't spike the next day, the danger has passed. But that calm is a dangerous illusion. This week, VP, Data & Analytics Data Cody Stack and VPs, Research Geraint John and Jenna Fink unpack why the most dangerous disruptions aren't always the high-profile consumer tech stories, but the quieter shocks to food, fertilizer, fuel, plastics, and packaging. They explore why standard risk playbooks consistently miss industrial raw material crises, how fixed seasonal windows in agriculture trap businesses on delayed timelines, and why resilience must shift from a reactive function to an embedded design capability across sourcing, planning, logistics, and product design.
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