
The Unified Brand · 2026-06-18 · 36 min
What makes a brand truly unforgettable? In this episode of The Unified Brand Podcast, Chris Outlaw sits down with brand strategist, creative leader, and founder Marc Rust to explore why the world's most successful brands aren't built on logos, colours, or taglines - they're built on clarity, alignment, and what Marc calls "brand magic." Marc shares his journey from learning French through television commercials in Paris to helping organisations strengthen their positioning, increase enterprise value, and create brands people genuinely remember.