The Sourcing Hero · 2026-05-13 · 20 min
“If we can help you either validate that you're already saving enough money or help you find another way to do it, then we're happy to do that.” Group purchasing organizations (GPOs) help companies save money by pooling buying power to secure better pricing and terms than the individual businesses could achieve alone, but that doesn’t mean savings is the only form of benefit. GPOs also simplify supplier management, provide much-needed operational support, and help companies either validate or improve their current spending habits. In this episode of The Sourcing Hero podcast, Host Kelly Barner welcomes Michael Rodenberg. Michael is a Member Engagement Specialist at Una, so he regularly has the opportunity to walk members through all of the benefits associated with the GPO model. Michael talks about what he has learned, heard, and seen in his time working with the members at Una: How GPOs create savings through collective buying power Why “no cost” is not the same thing as “no value” How GPOs simplify procurement beyond just savings Links: Michael Rodenberg on LinkedIn
Ep 240: Creating an Aligned Supply Network With Aligned Incentives feat. Justin Dillon65 / 100Ep 239: The Consultative GPO Experience feat. Marissa MuzikEp 238: Procurement Leadership in 2035 feat. David LosebyEp 236: Making the Magic Happen With a Little Help from AI feat. Nithin MummaneniEp 235: The ‘Small but Mighty’ Model that Makes Una Work feat. Clay Kopp