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Stop Letting Data Own You - Small But Mighty Marketing Podcast Ep 5

The Small But Mighty Marketing Podcast · 2024-09-18 · 45 min

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Episode notes

Send us Fan Mail Join hosts Josh Becerra and Shinhee Son as they discuss the real impact of broken analytics. Imagine reporting on your revenue, only to find that it all drops to zero after an update. We discuss: Why analytics often fail during migrations Common mistakes marketers make with tracking How to get alignment on your KPIs with leadership The steps to building a reliable source of truth Tune in to learn how to keep your data under control! Explore more content from leaders in the marketing community on our podcast . Or visit our blog to find more digital marketing tips and ideas. Want to learn more about Augurian? Reach out to speak with an Augur today about your marketing strategy and digital advertising performance.

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