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#5744The Progressive Agency Podcast38.0 / 100Get badge
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The Progressive Agency Podcast

Hosted by Craig Cody

The Progressive Agency podcast is a resource to help agency owners keep more of what they make. As a CPA, I work with many different business types to put tools in place that build wealth outside of their businesses. Agency owners in particular tend to struggle with this.

85 episodes · publishes weekly · latest 2024-09-18 · ~20 min/episode

Rank

#5744

Substance

38.0

/ 100

Breakdown

Scored 2026-07
Updated monthly

Finance rank

#542 of 548

Best B2B Finance Podcasts →

Across the index

#5744 of 6182

Substance

Top 93%

outscores 7% of the index

Why it scores where it does

The Progressive Agency Podcast ranks #5744 on The B2B Podcast Index with a substance score of 38.0 out of 100, scored across 1 recent episode. It scores highest on specificity & evidence and insight density. The episode names Bill.com and Google Sheets and mentions a few concrete payment structures (net 30, 10th/25th of month), but there are zero client case studies, no dollar figures, no measurable outcomes, and no named agency examples to support any claim made.

The five-dimension breakdown

Averaged across 1 recently scored episode, with cited evidence.

Insight Density

8.0 / 20

The episode is almost entirely a promotional walkthrough of Bill.com features and generic outsourcing talking points. The few operational details offered (payment hierarchies, duplicate detection) are either obvious or available in a product brochure, with no novel claims for a sophisticated B2B operator.

“Things are a lot more streamlined. It's a lot easier to communicate with each other on these different platforms.”

“I think there's a few benefits, peace of mind. You have a team that this is what we do all the time.”

Originality

7.0 / 20

Every argument made - outsourcing saves money, reduces turnover risk, frees up employees for higher-value work - is among the most recycled talking points in accounting services marketing. There is no contrarian framing, no first-principles reasoning, and no counterintuitive claim anywhere in the episode.

“you're not hiring a full staff person to do this so it would be more cost efficient”

“You don't have to worry about turnover and training people.”

Guest Caliber

7.0 / 20

The guest is an internal employee of the host's own firm, making this effectively an in-house promotional segment rather than an expert interview. No external practitioner experience at scale is demonstrated, and no independent perspective is brought that the host couldn't have provided himself.

“Sarah is a CPA that works for us. She's our lead CFO. Sarah's been here about three years.”

“for me, because I work with a lot of agencies, I think that really does give me a strength in that I understand how agencies manage their business.”

Specificity & Evidence

9.0 / 20

The episode names Bill.com and Google Sheets and mentions a few concrete payment structures (net 30, 10th/25th of month), but there are zero client case studies, no dollar figures, no measurable outcomes, and no named agency examples to support any claim made.

“we use build.com, which each company will have its own inbox”

“we actually have some software that helps us do cash flow projections. I'll give you a good year, two years if you want it on those projections”

Conversational Craft

7.0 / 20

Every question is a leading setup for a promotional answer, and the host frequently pre-answers his own questions before the guest responds. There is no pushback, no probing follow-up, and no moment of productive disagreement throughout the entire episode.

“So that's on bill payment. How about receivables?”

“And I think bill.com not only processes ACH, but they do process credit card payments. Is that correct?”

Standout episodes

  • Digital Tools & Outsourcing Tips with Sara Snyder

    2024-09-18

    38

Rank over time

First period on the Index - history builds from here.

Episodes

1 scored on substance · 60 tracked in total.

  • Digital Tools & Outsourcing Tips with Sara Snyder

    2024-09-18 · 15 min

    38 / 100

Frequently asked

What is The Progressive Agency Podcast's substance score?
The Progressive Agency Podcast scores 38.0 out of 100 for substance and ranks #5744 on The B2B Podcast Index. That puts it ahead of 7% of the B2B podcasts we rank and #542 of 548 in Finance. The score reflects insight density, originality, guest caliber, specificity and conversational craft across recent episodes - not downloads.
Is The Progressive Agency Podcast worth listening to?
The Progressive Agency Podcast is ranked on The B2B Podcast Index with a substance score of 38.0/100. See the five-dimension breakdown above to judge whether it fits what you're after.
Who hosts The Progressive Agency Podcast?
The Progressive Agency Podcast is hosted by Craig Cody.
How often does The Progressive Agency Podcast publish?
The Progressive Agency Podcast publishes weekly, has 85 episodes, released its most recent episode on 2024-09-18.
Which The Progressive Agency Podcast episode should I start with?
Our highest-scoring recent episode is "Digital Tools & Outsourcing Tips with Sara Snyder" (38/100) - a good place to start.

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Guests who've appeared

Sara Snyder

Topics this show covers

The themes that come up most across this show's episodes.

Accrual Accountingapproval workflowsAccounts receivableBill.comCash flow projectionsagency bookkeepingaccounts payableprepaid revenue recognitionpayroll-to-AGI benchmarkingduplicate invoice detection

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