The Mind Your Business Podcast · 2026-06-10 · 41 min
Welcome to the Wednesday Weekly Win, our business breakthrough story series. Each week, we sit down with real entrepreneurs from our Business By Design community who are building digital businesses and creating results that once felt impossible. Today, Jenni is joined by none other than one of James's groomsmen, closest friends, and the ultimate "Messaging Maestro," Brandon Lucero! Brandon is a staple in the Business by Design community and a frequent guest speaker at events, renowned for teaching entrepreneurs the art of crafting the perfect offer through strategic messaging. In this episode, Brandon shares his raw journey from running a successful but draining service-based video business to finding himself $40,000 in debt, only to completely turn it around by building a highly systematized online machine. He opens up on how he used the core philosophies of BBD to pivot abruptly, scale his business to $2.5 million a year, and top it off, dramatically disconnect his time from his money in the process! This is another real story of clarity, momentum, and the breakthroughs that happen when you finally stop guessing and start following a proven path.
Episode 838: Wednesday Weekly Win Live From Set: How Katherine Beck Built a Multiple 6-Figure Dialect Coaching Business for Hollywood's Biggest Stars56 / 100Episode 837: Wednesday Weekly Win From Membership to Course: The Pivot That Helped Sophie Build a 6-Figure Fertility BusinessEpisode 836: Wednesday Weekly Win: How Rita Turned a Viral Moment Into a Sold-Out Beta and Global Retreat Business with Business By Design (And Why She Wishes She'd Found James Before Spending Thousands on Other Coaching)Episode 835: Wednesday Weekly Win: How Brad Bizjack Built a 7-Figure Brand with Business By Design (The Messaging Shifts, Launch Tweaks, and Strategic Pivots That Changed Everything)Episode 834: Wednesday Weekly Win Breakthrough of the Year: How Chanelle Jefferson Built a Multiple 6-Figure Fine Art Business and Sold-Out Retreats in Portugal