The Impact Multiplier CEO · 2025-01-02 · 39 min
Why would an entrepreneur decide that hiring C-grade students is the way forward? Today Richard speaks with Aditya Siripragada, founder of Fountane. Fountane is digital product studio and venture lab changing the traditional consulting model, with 125 people across US and India. The company doubled revenue annually for 6 years and won the Inc. Top 5000 award in 2024. In this conversation, you’ll learn: The mindset advantage that C-grade students bring to the table (and that A-grade students don't) How and why Fountaine moved away from a pure consulting model The one-line reframe that helped Aditya see the true opportunity and reinvent the business. The two "Ds" that help you discern "founder/market fit" and likely future success. Resources/sources mentioned: The Impact Multiplier CEO Podcast ( ) Fountane ( ) Join Rivendell ( ), our exponential programme for elite CEOs dedicated to transforming themselves, their businesses, and the world. Ready for a big leap forward in your own leadership? Elevate your leadership forever with Richard's book "Making time for Strategy: How to be less busy and more successful". Buy your book here: For full show notes, head to
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