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Index/Startups & Founders/The Hospitality Hangout
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Reinventing Hospitality and Travel Media: Jon Skogmo on Building LOST iN

The Hospitality Hangout · 2026-03-24 · 44 min

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Topics in this episode

restaurant ceo interviewrestaurant business strategyleadership in casual diningmodern restaurant leadershiphospitality leadership tips

Episode notes

In this episode of The Hospitality Hangout, Jon Skogmo, Founder and CEO of LOST iN, shares his visionary approach to redefining travel media and hospitality content. Dive into how LOST iN is revolutionizing hospitality media by targeting younger, experience-driven audiences who crave authentic, local city exploration beyond traditional tourist guides. Explore the shifting travel behaviors in the post-COVID world and why authentic storytelling is paramount for hospitality brands aiming to capture real engagement. Jon unpacks strategies hospitality executives and restaurant operators can leverage by using content creators and first-party data to strengthen brand connection and growth. Beyond travel and hospitality trends, Jon reflects on his early digital media journey, sharing lessons that now shape his forward-thinking approach to hospitality leadership and media community building. Listeners will also gain insider insights on airline loyalty programs, luxury travel perks, and emerging cultural trends influencing where and how people travel next.

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