The Get Paid Podcast · 2026-10-30 · 12 min
Key moments - from our scoring
Substance score
11 / 100
Five dimensions, 20 points each
Get Paid Marketing positions itself as a comprehensive business strategy program, not merely an ads-and-funnels course. Through client testimonials, Claire Pells demonstrates how GPM members view the program as a mastermind collaboration focused on offer suite development, avatar definition, mindset work, and business positioning - with ad management being only the smallest component. Clients describe value in the weekly webinar system setup, the "why" behind marketing decisions, exposure to diverse business owners at different growth stages, and unexpected strategic pivots like implementing the three-day workshop model for conversions. The program emphasizes intentional testing over scattered experimentation, offering members tactical support paired with strategic questioning that forces entrepreneurs to examine their assumptions. B2B operators building online courses, coaching programs, or launches would benefit from understanding how to layer offers, test messaging systematically, and build communities of peer accountability rather than relying on isolated consultant relationships.
Hosted by Claire Pelletreau. The show scores 52.0/100 on substance across its analysed episodes. See the full show profile.
Get Paid Marketing focuses on offer suite development, avatar definition, business positioning, mindset, and strategic decision-making - with ads and webinars as execution tools rather than the core curriculum. Members receive support in structuring what comes before, after, and between signature offers (upsells, downsells, preliminary offerings).
The program helps members set up and execute weekly webinar systems from technical setup through marketing strategy, including webinar scripting, email sequences, and audience strategy - something clients report they couldn't execute independently.
The three-day workshop is a preliminary offer model that helps qualify and convert prospects before they enter a signature program, unlocking higher conversions and serving as a strategic component of the full offer suite.
Yes, early enrollment members receive a one-hour live session with Claire Pells for webinar scripting, sales page creation, email sequences, and strategic planning, usable anytime during their 12-month membership.
The episode doesn't state the pricing; Claire offers live ROI calculations on discovery calls and notes early enrollment bonuses available through November 6th enrollment deadline.
Our reviewer’s read on each dimension, with quotes from the episode.
The episode is almost entirely testimonial-driven promotional content with virtually no actionable insights for a B2B operator. The closest thing to a substantive claim is that ads are 'the smallest part' of marketing, but this is never developed with any tactical depth.
it is actually like a full on business partnership collaboration mastermind. It is so much more than just ads. It's the what is your offer? Why is your offer? Who is your avatar
I feel like the ads are maybe the smallest part. That's something that you helped me set up. And then they run so well that I don't even hardly ever have to check in on them
The episode recycles the most common coaching-world language and frameworks without any novel framing. References to a popular book, 'level up your vibration,' and the spaghetti-at-the-wall metaphor represent the intellectual ceiling here.
that book 10x is easier than 2x is as similar as having someone help you with your Facebook ads would be 2x and this mastermind is the 10x version
level up your vibration, level up your offer, level up your business
The speakers are anonymous clients of the host's program giving unsolicited-style testimonials, not identified practitioners sharing earned expertise. One vague claim about a multi-million-dollar business is the only credential offered and it goes nowhere substantive.
I have another business where we do millions of dollars, and I still feel every week we're just throwing things on the wall and seeing what sticks
This might just be my personal experience. I know that there's entrepreneurs in the group who have much bigger online businesses than I do
There are essentially no concrete numbers, named companies, conversion benchmarks, or verifiable outcomes in the entire episode. The closest to specificity is a mention of a 'three day workshop model' and a vague reference to a multi-million dollar business.
I've had really great success with Claire's three day workshop model, which is something that isn't even a main focus in gpm
we came up with a completely different offer that helped our whole business change the trajectory in a way that we wouldn't have had access to
There is no real conversation at all - the host solicited testimonials off-screen and then delivers a lengthy sales pitch. There are zero follow-up questions, no probing, no pushback, and no intellectual exchange of any kind.
on a recent GPM call, just yesterday actually we had a little bit of time at the end and I just asked my clients, hey, this is something that I have a hard time explaining
So if you are looking for help in your business, if you need someone to guide you as you throw spaghetti at the wall
Computed from the transcript - who did the talking, and the words that came up most.
People keep telling me they thought my mastermind, Get Paid Marketing, was mostly about just ads and funnels. It makes sense - that's what I'm known for! But at the end of a recent GPM call, I asked my clients how they'd explain what ELSE this mastermind is. If you're curious about this truly one-of-a-kind mastermind, join me at the Open House on November 2nd or book a sales call with me. ️ When you book by the end of the day on November 2, you get the early enrollment bonus: a one-hour, 1:1 funnel-building session with me and my Claude skills. Your call can happen after the 2nd, so long as you're scheduled by EOD on Nov 2nd. Mentioned in this episode: GPM Open House, November 2nd: clairepells.com/gpm Learn more about GPM and book a call: clairepells.com/getpaid DM me on Instagram if you hate the idea of getting on a call: instagram.com/clairepells
Transcribed and scored by The B2B Podcast Index.
Speaker A: Hello good listeners. In today's super short episode, I am going to share with you some of the words from my clients about their experience inside Get Paid Marketing. Something that has been coming up in my sales calls and in conversations with people is they really didn't know that Get Paid Marketing is more than just a program about ads and funnels. They thought I would help get them run ads. I would help them maybe with their launches, help them build out a webinar or an evergreen funnel, but they didn't realize the extent of the strategy that we do, the work we do on figuring out the offer suite, the mindset, so much more than just ads and funnels. So on a recent GPM call, just yesterday actually we had a little bit of time at the end and I just asked my clients, hey, this is something that I have a hard time explaining to people that GPM is not just about ads and funnels. So what would you tell them? And this is what they said.
Speaker B: I would say that it's more than a surprise and delight. It's a completely different product than I went in expecting it to be, that I thought I was going to learn how to do Facebook ads and if I wasn't launching anything or I wasn't something that was open to the big wide world, that maybe it would not be as pertinent or relevant to the stuff that I needed to be doing. And instead what I see is it is actually like a full on business partnership collaboration mastermind. It is so much more than just ads. It's the what is your offer? Why is your offer? Who is your avatar, what is your budget? Why is that your budget? What are your goals? What what is your focus? What are your values? And it's to me the difference between like that book 10x is easier than 2x is as similar as having someone help you with your Facebook ads would be 2x and this mastermind is the 10x version because it doesn't. It makes you think of things that you had not thought of. It makes you revamp. We came up with a completely different offer that helped our whole business change the trajectory in a way that we wouldn't have had access to. And one of the reasons that you invest in a mastermind is because you want to have proximity and be in the same room of the people that can help you level up your vibration, level up your offer, level up your business. And I feel like we get all of that wrapped into one when we are part of the get paid marketing community.
Speaker C: So before I joined, I listened to so several of your members on your podcast. So it did make it where I felt I knew more what to expect. And I know. I remember Lindy saying something like, there's this whole. It's just the tip of the iceberg is the ads and the webinar and that part. And I fully agree with that. I feel like the ads are maybe the smallest part. That's something that you helped me set up. And then they run so well that I don't even hardly ever have to check in on them. It seems like the bigger part is just marketing holistically, like, just everything about what you're doing for your business. And you did help me set up a weekly webinar system, which I tried to do without joining, and that was not possible. That just wasn't. I did not. It was way too much for me to figure out. Not just the technical aspect, but just there's so many different questions. What are you even going to talk about? Just the whole marketing part of it. I didn't know how to do that on my own. Um, so that was huge, setting that up. The mindset of doing this webinar every week, having all of your support through that, has been invaluable. And it's a whole new skill that I now have in my business, which is really awesome. But then beyond that, it's just like we talked about earlier. Anyone's going to ask you for ideas for what to do in the next couple months, but then you also came up with an idea for what I can do today for something. So there's all kind of unexpected ideas and things that weren't even on my radar. And that's really a really fun part, too, and an unexpected part.
Speaker D: This might just be my personal experience. I know that there's entrepreneurs in the group who have much bigger online businesses than I do, but I felt like before joining gpm, it was a lot of throwing spaghetti at the wall and just seeing what stuck. And I feel like that's a pretty common experience as an entrepreneur. Even bigger businesses. I have another business where we do millions of dollars, and I still feel every week we're just throwing things on the wall and seeing what sticks. And what I love about GPM is that you're like the, uh, master interpreter of spaghetti on the wall. You can tell me what is going on with this? Why are we doing the things that we're doing and what parts of this are working and what we need to change. So there's so much tactical information. Any tactical information that you need is available to you. But there's also. The more important part is why are we doing these things? Why are we doing live webinars? Why are we running ads this way? And then you also ask us, why are you doing that? And most of the time, because we're so used to just throwing things at the wall, we don't know why we do the things that we're doing. And every call is an opportunity to come in and ask ourselves, why are we doing this? And if it doesn't make sense, then let's do something different and readjust and use all of the information. But there's someone there who's giving you some ideas of what might be a better way of throwing spaghetti at the wall.
Speaker A: Uh,
Speaker B: and it's wonderful that you get to meet and interact with and learn from people who are in every single phase of the business. And you don't get that when you hire just a consultant to help you be like a fractional marketing person. Right? You get to see all these different industries. And sometimes I think that we often get so siloed with our niche that we could really learn what they're doing with something that is nothing like our offer, that could really transform our offer. And because you're with all of these business people of all different business sizes and success and ages or whatever, it just, it's not just Claire, but it is, it's everybody. That. That's why when you call into this call you stay on after you answer our questions is because we hear stuff that's going to benefit us from everyone.
Speaker E: But if I really was going to try to make you an argument for why GPM is not just an ads and funnels program, it actually has changed my offers. I. I've had really great success with Claire's three day workshop model, which is something that isn't even a main focus in gpm. I don't even know if she talks about in her marketing, but it has been a thing that has really unlocked conversions for me. So it's been really fun trying all kinds of different things around that. And it has. That three day workshop has changed my business completely. And now we're working on, okay, that if that's the preliminary the before my signature program offer, what's the after my signature program offer? And thinking about the marketing for that. So I would say it is not just an ads and funnels program. Although I do feel extremely supported around ads and funnels and I would recommend the program.
Speaker A: So if you are looking for help in your business, if you need someone to guide you as you throw spaghetti at the wall, as you test and fail and go again, and as you come up against mental hurdles that are make are, uh, telling you to quit or to turn off those ads or that you aren't good enough or any of those things. And you want a community of people just like the ones you heard today and other incredible business owners who are building incredible things and all have this goal of making, of leaving a mark in the world and of also making a ton of money while doing it. Come and join us inside Get Paid Marketing. We are doing an open house on November 2nd. You can go to clairepells.com gpm m to register for that. That is if you want to take a uh, behind the scenes tour of Get Paid Marketing and hear more of what it's like and what we help you with. And also some misconceptions that you may have about what works these days in ads and funnels, what doesn't work, what I don't recommend. Or you can just head over to clairepells.com get paid and there you can read more about the program. But more importantly, you can just schedule a call with me so that we can figure out if Get Paid Marketing is the right spot for you, if it's the right spot for you to land so that you can, you know, throw spaghetti in a meaningful way. Test out these things, maybe revamp an offer that you feel like is dying or come up with something brand new. Figure out the entire offer suite so that you have an intentional place to send people once they go through that introductory offer or they've been through your signature offer and now they need something else. Or what about a downsell? I mean the sky is the limit on ideas. Okay, so grab a spot on my calendar so we can figure out if it's right for you. I will help you just build out a spreadsheet live on the call to help you see how much would you have to spend, what's the ROI going to be and how quickly and what conversion rates or webinar show up rates or all of those things can we reasonably expect and how that impacts whether or not your ads are profitable or lose money. And don't forget, if you book on my calendar by the end of the day on November 2nd, you don't have to have booked a spot by November 2nd. That call can happen after the 2nd. But when you get on my calendar by November 2nd, that qualifies you for our early enrollment bonus which is a one on one session with me with some of my Claude skills where we will do some live funnel building. I'm talking about a full on webinar script, uh, sales page, emails. We can really just talk strategy if that's how you want to use that time. It's just focused on you for one hour and you can use that at any point in your 12 months with us. But that is only if you get on my calendar by the end of the day on November 2nd. Enrollment for the cohort ends on November 6th, so you will want to make sure that you grab a spot on the calendar for before the 6th. But if you don't see anything that's on my calendar that works for you, then please let us know. Email the team at hey claire pals.com and we will figure something out. All right. Thank you so much for listening. Thank you for being a listener of the Get Paid podcast. It means the world to me and I cannot wait to work with you inside of gpm. Time to get back to work and get yourself paid.
