The Founder's Table · 2025-11-19 · 46 min
Pull up a chair as Dani chats with PR powerhouse Sarah Ramsey of Pitch PR about how service-based entrepreneurs and founders can harness public relations - no gatekeepers, no prerequisites required. Sarah gets real about the myths of PR, why you’re probably already doing it (surprise!), and simple, strategic ways to build name recognition and trust, whether you’re just starting out or scaling up. Expect insightful frameworks, actionable tips, and a fresh boost of permission to boldly own your expertise. PR isn’t reserved for “big names” - every entrepreneur benefits from visibility strategies that feel authentic and sustainable. Sarah demystifies the difference between marketing, PR, and brand - and how their overlap fuels audience trust and growth. Why local, niche, or industry-specific media coverage almost always beats chasing national features (especially early on). Hot take: Attending events, commenting online, and connecting with your audience is already PR. Pay-to-play vs.
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