The DTC Insider · 2026-03-20 · 46 min
In this episode of The DTC Insider, Brian Roisentul sits down with Anthony Morgan, co-founder and CEO of Enavi , a CRO agency working with 8 and 9-figure Shopify brands. Anthony breaks down why most brands misdiagnose their performance issues, how the on-site experience is often the most neglected part of the funnel, and why landing pages are frequently used as a band-aid instead of fixing the real problem. They also dive into how top brands approach conversion rate optimization, how to properly analyze your funnel, and what actually drives revenue beyond just paid ads. Check it out! - This episode is
The Profit-First Approach to E-Commerce Growth72 / 100
Form shopify startup to Walmart shelves: building a category leader.
This brand turned GLP-1 into a listerine strip.
Why most brands don't connect with their customers (and how to fix it)
Avoid These 5 Costly Mistakes in Q2 Scaling