The Digital Transformation Playbook · 2026-07-21 · 28 min
AI can make work faster, but faster is not the same as better. We sit down to look at the talent landscape 2030 through a practical lens: what work will still need doing, what skills will matter most, and why so many organisations are mistaking tool rollouts for real transformation. If 2030 feels far away, it is not, and the choices we make now will shape whether we build capability or spend the next few years firefighting.
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