Mastering Agentic Commerce: How AI Is Reshaping eCommerce Strategy With Aaron Conant

Episode notes

Aaron Conant is the Co-founder and Chief Digital Strategist at BWG Connect, a leading platform for executive strategy and networking sessions. He is an eCommerce expert with over a decade of experience in digital commerce, providing advisory services to brands on Amazon sales strategies, retail media, DTC platform selection, and SEO. BWG Connect, in conjunction with BWG Global, has built an exclusive network of over 125,000 senior professionals and hosts over 2,000 virtual and in-person networking events annually. In this episode… The digital commerce landscape is evolving faster than ever, with AI and automated shopping systems transforming the way consumers discover and buy products. Traditional strategies like keyword stuffing and static product descriptions no longer guarantee success. How can brands stay ahead in a space where AI drives both discovery and conversion? Aaron Conant, an expert in digital commerce and eCommerce strategy, explains that adapting to agentic commerce is essential for brands aiming to thrive in this AI-driven environment.

• Brand Protection in the Age of TikTok With Megan Harmon65 / 100
• The Continued Fragmentation of eCommerce With Nicole Reich
• The Rising Importance of Reddit With Jonny Waite
• Amazon's Supply Chain Announcement With Corey Apirian
• Maximizing Digital Sales: A Compilation of Best Practices and Trends