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Index/Startups & Founders/The Digital Agency Show
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Episode 373: Mastering Motivation & Sales Psychology with Chris Lema

The Digital Agency Show · 2025-02-14 · 27 min

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Episode notes

In this episode, Chris dives into the psychology of motivation and how understanding what drives people can transform the way agencies close deals, lead teams, and shape company culture. He explains how the M Code Assessment helps businesses tailor their sales approach to match different motivation types and why traditional hiring practices often overlook high-potential talent.

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