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Index/Leadership/The Dental Economist Show
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Todd Cruse & Alayna Brent on Scaling a Specialty DSO Without Breaking Culture

The Dental Economist Show · 2026-02-19 · 44 min

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Topics in this episode

dentistrydentalMike HuffakerDental Economist Showsdental practitioners

Episode notes

Chord Specialty Dental Partners is redefining what it means to scale a DSO without losing the human touch. In this episode of The Dental Economist Show, host Mike Huffaker sits down with CEO Todd Cruse and COO Alayna Brent to explore their powerful leadership philosophy: take care of your team and patients first, and economics will follow. From ripping out three PMS systems simultaneously to implementing a 60-day integration playbook, Todd and Alayna share the real-world strategies behind building transparency, driving change, and creating a culture where doctors actually go home at 5 PM. This conversation is a masterclass in operational excellence, people-first leadership, and what it truly takes to grow a specialty DSO that providers want to join.

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