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Index/Marketing/The Dave Gerhardt Show
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How to Use AI for Content Without Creating Slop with Eoin Clancy (VP Growth at Airops)

The Dave Gerhardt Show · 2026-02-04 · 55 min

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Topics in this episode

Growth hacking

Episode notes

#326 | Dave is joined by Eoin Clancy , VP of Growth at Airops, to break down what it takes to create great content without pumping out AI slop. They talk about the rise of the content engineer role and why more teams are hiring for it and three dead-giveaway signs content is low-quality AI generated. Eoin also shares why webinars are Airops’ best growth channel right now, including how they choose topics, source guests, why the sessions are ungated, and how to follow up in a way that drives revenue. A tactical episode for marketers trying to move faster with AI while keeping quality high.

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